SPECIALITY BRANDS EXPANDS WORLD WHISKY PORTFOLIO WITH AUSTRALIA’S AWARD-WINNING STARWARD
Speciality Manufacturers, the award-winning, premium spirits distributor, will solely characterize the globally awarded Australian whisky model Starward, ranging from 2 September 2024.
Starward was created in 2007 in Melbourne by David Vitale with the intention to supply distinctive and approachable Australian whiskies and put the nation firmly on the whisky-producing map.
The model joins Speciality Manufacturers’ world whisk(e)y vary which spans from Japan to Canada and the USA to Taiwan. It consists of Nikka, Kavalan, Michter’s, Amrut, Chichibu, and Lot 40.
Speciality Manufacturers will construct Starward’s footprint, rising distribution throughout all channels with a programme of occasions, tastings, and sampling.
Chris Seale, Speciality Manufacturers Managing Director, says: “Now we have been following the progress of Starward for a while now and have at all times been impressed with the model’s liquid and positioning. We’re actually happy to be including them to our portfolio. Our experience in world whisky stands us in good stead to realize the model’s ambition within the UK. We’re trying ahead to increasing on its present foundations and convey extra drinkers to the Australian whisky class.”
Scott English, Industrial Director at Starward whisky says “We’re happy to be partnering with Speciality Manufacturers to proceed to develop our award-winning whisky’s presence within the UK. Our Melbourne-made whisky already has a longtime footprint on this dynamic business market, and we stay up for seeing Speciality Manufacturers unlock new alternatives for us. We all know that our UK Starward followers have embraced our Australian whisky with open arms, and this partnership represents Starward’s ongoing dedication to increase and develop on this area, for years to return.”
Speciality Manufacturers might be distributing the 4 core model whiskies: Nova, Left Subject, Solera and Fortis (100 Proof) alongside the restricted releases with the settlement ranging from 2 September.
For commerce queries, please contact the Speciality Manufacturers gross sales staff: gross sales@specialitybrands.com
About Speciality Manufacturers
Speciality Manufacturers is an award-winning, premium drinks company representing among the world’s best spirits. Its portfolio is solely centered on premium spirits and consists of Starward, Takamaka, Nikka, Michter’s, Camus Cognac, Cocchi and Tapatio. A devoted staff of well-respected drinks trade personalities together with award-winning mixologists, prime model ambassadors, skilled account managers and advertising consultants is led by Managing Director Chris Seale. The company’s ardour is delivering top quality merchandise, in-depth academic trainings and impeccable service ranges to the premium on-trade and retail sectors.
About Starward:
Crafted in Melbourne, Starward whiskies embody town’s adventurous spirit and are celebrated for his or her scrumptious versatility, uniquely matured in crimson wine barrels sourced from Australia’s famed wine areas. Every expression bears the distinctive affect of Starward’s wine barrel maturation, providing a various vary of flavours from single malt to double grain, guaranteeing there’s a Starward whisky for each drinker’s choice. | www.starward.com.au | @StarwardWhisky
